I think Rayner would be a disaster.
Apparently she’s unsure herself whether she has the attributes for the PM job (not a good starting point); the tax issue is unresolved and would be pursued relentlessly by the media; and I think she wouldn’t appeal at all to Middle England voters (mostly for reasons which, at a fundamental level, would be related to class snobbery).
Personally I think Burnham is a shifty opportunist - and it’s worth noting the battering Labour have just taken in Manchester - but he’d be a better shout than Rayner, I think.
I tend to agree with all of that - but I'm not sure it matters that much.
We seem to be at a point where the order of preference is, in order:
Style of oration
Sound bite
Bandwagon
Style of leader
Policy impact and outcome.
It's very possible for Labour that the answer is they don't have anyone suitable.
Reyner would do the things the others can't:
I. Tackle Farage on his attack style level
II. Shout about the achievements.
II b. She might also be able to brush off the negatives in the same style.
We're in the social media ago - being seen and making noise is more important than substance for a lot of people. And those noises define how they feel, which dictates how they vote.
The likes of most people in this thread are no longer the target audience for politicians.
On the Labour note, they might be best to have a completely new face come through.
Caroline West is on manoeuvres.
And there is a guy who I think currently has the whip suspended - real northern chap; straight talking, sounds northern. Those kinds of characters might be good.
The class snobs won't change. I doubt they've left the Tories; the target now is the people that feel downtrodden and consider themselves working class.
Starmer was always on a hiding to nothing and needed a perfect two years of politics and marketing. They get 50% for the politics and close to zero for the marketing. You can't convince people you're improving their lives if you don't show them how - we live in a world of immediacy; politicians (real ones) have to convince the public again to be patient and earn trust. It's a huge ask at anytime; even moreso when there is charismatic con artist promising the world with a loud hailer at the same time