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Manchester United co-owner Avram Glazer has sparked a fresh wave of controversy by suggesting that the club does not need to achieve success on the pitch to remain a commercial powerhouse. His comments come at a delicate time for the Red Devils, who are currently struggling near the bottom of the Premier League table.
Glazer prioritizes brand over trophies
In a move that is certain to further alienate an already frustrated fanbase, Glazer has claimed that the club's financial health is not strictly tied to their performance on the field. The 66-year-old American businessman made these remarks during a rare public appearance at the Deutsche Bank Sports Investment Conference in London, as reported by
The Athletic, where he was questioned about the relationship between sporting excellence and commercial revenue.
Drawing comparisons to other major sporting franchises, Glazer pointed to the likes of Major League Baseball's New York Yankees and the NFL's Dallas Cowboys, highlighting how both remain global powerhouse brands despite enduring prolonged silverware droughts.